March is Innovation Month!
Workshops start March 5, 2009 --- see details below...
The cost to attend the whole series $100 - this includes lunches and materials (register below). You can also register for workshops seperatly at a cost of $25 each (register individually on each workshop's page).
March 5 - Workshop #1: The Plan
This workshop focuses on:
Business Planning Market
Intelligence
Communication Strategy
Speakers:
Tony Redpath, VP, Partner Programs, MaRS Discovery District
Kelley Packalen, Assistant Professor - Strategy and Organization, Queen's University School of Business
March 12 – Workshop #2: Intellectual Property
This workshop focuses on:
IP Protection
Commercialization Strategies
Speakers:
Angela Lyon, Patent Agent, PARTEQ Innovations
Eugene Gierczak, Partner, Miller Thompson
March 18 – Workshop #3: The Pitch
This workshop focuses on:
How to pitch
Marketing yourself, marketing the idea/product,
marketing the company
What is your competition doing?
Speakers:
Mike Polonsky, Senior VP, EQUICOM
Ned Dickens, Playwright, Speech Coach
April 2 – Workshop #4 : The Money
This workshop focuses on:
Funding, Capital and Investing
Speakers:
Grant Tipler, Head of Life Sciences & Health Services, RBC and President, The Biotechnology Initiative
Ken Arnold, StonePoint Strategies
April 9 – Workshop #5 : Strategic Marketing and Sales
This workshop focuses on:
Recap the fundamentals covered in previous 4
Workshops
Determining target market
Reaching target market
How to sustain your company through sales
Speakers:
Jim Hamilton, Professor of Sales and Marketing, St Lawrence College
Theresa MacBeth, President, Boom Strategy Inc.